Solutions
Comprehensive service engagements for high-value decisions:
Optimize profit and revenue, minimize risk with our Strategic Price Management system. Brand Insights shed light on the pricing power of your locations with hyper-local external demand factors. Consumer spending benchmarks help you understand your price position among key competitors. Using your domain data we measure customer reaction to changes in the value equation. In turn you receive clear visibility to pricing opportunities by store and the expected level of reward & risk PLUS ongoing measurement and monitoring of customer response improving your ability to deliver value when you need to.
Optimize your Promotional Strategies with a clear understanding of your campaign types and which drive profit and which drive traffic for better impact.
Maximize Media Spend Allocation by identifying where to spend your next media dollar and get the most out of your marketing budget.
Expanding into new markets? Site Analytics leverages Demand Dynamics insights to understand desired attributes of new target neighborhoods and identify potential areas for your next location.
Decision Intelligence (DI) Services
Unmatched micro-insights for better macro understanding of what drives value and demand for YOUR brand. Each valuable on their own, supercharged when combined:
Brand Insights
Demand Dynamics
Demand for your brand based on YOUR customer behavior, from mobile tracking and spend data
Our Data
GeoTargets of Ideal Customer
Hyper-local geo-targeting to drive engagement and attract new customers
Our Data
Spendmarks
Consumer spending benchmarks
Our Data
Purchase Dynamics
Customer response to changes in your value equation.
Your Data
Download a sample of our Brand Insights
Intelligent audiences built on your customer’s behavior, winning creative that drives sales and positive brand buzz are the core of our program.
Drive high impact engagement and sales, expand your reach to thousands of in-market category diners beyond your known customers.
Amplify your existing campaigns
Boost traffic
Feed your known customer database
Audience Engagement
Access unbiased, carefully selected AI-driven data effortlessly. Our Brand Insights and diagnostics are available through a seamless data exchange via S3 or Snowflake, to empower your in-house BI tools.
Data cleansing and transformation services also available to upgrade the quality and integrity of your own datasets – we can help!